For just $10 per year for 100 Pixel lot, you can make a permanent marketing space for your products and services that will change as often as your business needs do.  Events and announcements welcome!  It’s like paying for one ad and receiving 365 days of possibilities!

Pixel advertising refers to online advertising that is priced per pixel, as opposed to the traditional banner or pop-up ads we’ve all come to know. The benefit of pixel advertising is that you typically pay one price for one ad that can be changed multiple times for a variety of purposes. The most common is to promote business services. Others use it for networking, announcements, events, and promotions. They’re simply ads in a different form.

The concept started around 2005 in England. A college student in need of money made a creative advertising strategy on the internet. He posted images for a variety of purposes that drove traffic to the corresponding websites that placed the ad. The site raised a million dollars in mere months. Since then, pixel advertising has become the newest and most economical way to advertise a business, ideal for start-ups and small businesses. As all new trends, it attracts the internet savvy customers who are looking for businesses “in the know,” and who have the creative flare and interest to come up with cool images to become part of an online bulletin board.

No. It’s actually the exact same thing as image links, only they are all in one place! Instead of randomly popping up in the middle of someone’s MySpace or Facebook session, a pixel advertisement simply saves its space as part of a larger business entity. Wall Directory.com provides the business entity on a regional basis. In other words, if you are located in a small town, you want your business to represent the page for your small town, right? So, your small town has a “wall.” On this wall, all local businesses are represented by their ad through the image they have chosen. When a customer wants to know more, the image directly takes them to the company website. It works just like an image link, but it is less disruptive to an internet experience, and it is less confused as spam or pop-ups. The pixel advertising is located in one spot, part of a reputable directory of national businesses.

The interesting thing about advertising is that every business needs it. It is an essential part of any business plan and all successful businesses credit their creative marketing. Advertising, however, can be severely expensive, and sometimes, small businesses or start-ups struggle to begin and maintain quality advertising to allure new clients.

The following chart gives a rough idea of advertising medium and costs:

Every business is different.You have to find your style and appropriate logos to upload. This is your business, and you control the image you want to have on the internet. Consider that you will be part of a wall. Make your logo standout with color and words. Stay away from making your ad too cluttered. Aim for curiosity. Remember, your business will be a part of a national listing. Your information is already fully available to be read, but your ad is a huge part of who you are as a business. It is the first impression.

The best way to understand pixel advertising sizes is with the following question: Do you want your entire ad to be one pixel? The best exposure is to create an ad that is legible and attractive. 100 pixels is sufficient space, both large and small. Good advertising says enough to attract and not enough to give all the information away.  A 10x10 pixel ad spot is ideal for all of your business needs. Of course, you can always get a larger advertisement, too!