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FAQ

What is the maintenance fee?
For just $10 per year for 100 Pixel lot, you can make a permanent marketing space for your products and services that will change as often as your business needs do.  Events and announcements welcome!  It’s like paying for one ad and receiving 365 days of possibilities!
 
Wall Directory.com is not a pay-per click structure.
You receive as much traffic as possible through search results.
*Minimum purchase is 10x10 pixel image link.
 
What is pixel advertising?Where did it come from? Who uses it?
Pixel advertising refers to online advertising that is priced per pixel, as opposed to the traditional banner or pop-up ads we’ve all come to know. The benefit of pixel advertising is that you typically pay one price for one ad that can be changed multiple times for a variety of purposes. The most common is to promote business services. Others use it for networking, announcements, events, and promotions. They’re simply ads in a different form.
The concept started around 2005 in England. A college student in need of money made a creative advertising strategy on the internet. He posted images for a variety of purposes that drove traffic to the corresponding websites that placed the ad. The site raised a million dollars in mere months. Since then, pixel advertising has become the newest and most economical way to advertise a business, ideal for start-ups and small businesses. As all new trends, it attracts the internet savvy customers who are looking for businesses “in the know,” and who have the creative flare and interest to come up with cool images to become part of an online bulletin board.

If you’re still not sure what it is, imagine your local café’s bulletin board by the front door, full of tacked business cards, fliers, and announcements. Now take that image, make it prettier and digital. You’ve got pixel advertising!

Is this different than using an image link?
No. It’s actually the exact same thing as image links, only they are all in one place! Instead of randomly popping up in the middle of someone’s MySpace or Facebook session, a pixel advertisement simply saves its space as part of a larger business entity. Wall Directory.com provides the business entity on a regional basis. In other words, if you are located in a small town, you want your business to represent the page for your small town, right? So, your small town has a “wall.” On this wall, all local businesses are represented by their ad through the image they have chosen. When a customer wants to know more, the image directly takes them to the company website. It works just like an image link, but it is less disruptive to an internet experience, and it is less confused as spam or pop-ups. The pixel advertising is located in one spot, part of a reputable directory of national businesses.
What are the average costs for business advertising?

The interesting thing about advertising is that every business needs it. It is an essential part of any business plan and all successful businesses credit their creative marketing. Advertising, however, can be severely expensive, and sometimes, small businesses or start-ups struggle to begin and maintain quality advertising to allure new clients.

The following chart gives a rough idea of advertising medium and costs:

Newspaper About $1200 for 2” x 2” ad, and easily over 5K for color printing ads in large papers Can’t make changes, typically run for a short time, and are too small
Television Easily over 150K for 30 seconds! Great exposure – but what start-ups can afford that?
Radio Usually around $100 for a week Your customers have to be listening at the time of ad or they’ll miss it
Online banners Vary from a few dollars to several hundred Traffic is only generated when the customer wants to click on your business
Pixel advertising (on Wall Directory.com) $10 per month Quality leads with actual business interest in your products and services
 

What is Wall Directory?

Wall Directory is a link building SEO tool for small business owners that want to save on advertising budget and prefer an affordable “Do it Yourself” advertising campaign.
Wall Directory is a local business directory offering online marketing for small businesses such as  local classified ad submission and local website link submissions to increase link popularity and improve search engine indexing of an online business

What is Link Building?

Link Building is the process of creating inbound links to your own website. Link building is one SEO element that makes your site popular. One Way Links are links that point to your website from another web page. Link building helps to increase quality traffic from relevant websites and increase sales, so when there is high quality incoming links, your site will also be regarded as a valuable resource. Link building helps in building site awareness, page visibility, and better search engine indexing. 

How to build one way links using Wall Directory?

Wall Directory offers free link submission on the Wall Directory platform and offers an affordable image link submission (ad submission) on a local billboard. Each Image post will point to your web page without the need for any link exchange. Just submit URL after registration, free link building starts with creating a free listing and link submission.

What is Link Popularity?

Link Popularity is the amount of links pointing to your web site from other website pages. Link popularity improves search engine ranking of a website.

 

How to increase link popularity using Wall Directory?

Wall Directory offers multiple link submissions that can increase page popularity and page ranking in search engines. Free link submission and affordable image submission are easy and quick, just submit an image on the billboard and target local customers. Express your style on the billboard by posting a banner ad or an online coupon so to improve link popularity. Each image post will be a gateway to drive traffic to your web pages.
Submit classified ads and coupons to the internet billboard serving your location to reach local customers and increase website visitors.

What type of market segment is targeted after site submission to Wall Directory?

Wall Directory offers geographical targeting, so reach more customers by submitting a banner to different geographical markets. You choose the location that you want to attract audience and shoppers from, search by clicking the map to pinpoint your geographical market and select the advertising space that you want to advertise in… submit pictures, logos, banners, ads, and business images to attract online customers. Increase website traffic with every submission, submit link, submit banner, and submit classified ads on your advertising space. Select your space by clicking on the vacant space and drag to choose a size.

Why Wall Directory is not Pay Per Click Advertising Campaign?

With Wall Directory, small business internet marketing is affordable with no surprises to your budget, you own your advertising space and pay yearly, you can update and edit your ad as many times as you want and you get unlimited clicks, as it is Free Per Click advertising campaign with Wall Directory. Wall Directory is a Link Building Search Engine Optimization Tool for small business owners who want to advertise on a small marketing budget and receive the best return on investment with every penny spent. Wall Directory is Free for link submission and affordable SEO to display a business image on the pixel billboard costing pennies per day to improve search engine ranking.
*Minimum purchase is 10x10 pixel square, a 100 pixel advertising space

What is pixel advertising? Where did it come from? Who uses it?

Pixel advertising refers to online advertising that is priced per pixel, as opposed to the traditional banner or pop-up ads we’ve all come to know. The benefit of pixel advertising is that you typically pay one price for one ad that can be changed multiple times for a variety of purposes. The most common is to promote business services. Others use it for networking, announcements, events, and promotions. They’re simply ads in a different form.
The concept started around 2005 in England. A college student in need of money made a creative advertising strategy on the internet. He posted images for a variety of purposes that drove traffic to the corresponding websites that placed the ad. The site raised a million dollars in mere months. Since then, pixel advertising has become the newest and most economical way to advertise a business, ideal for start-ups and small businesses. As all new trends, it attracts the internet savvy customers who are looking for businesses “in the know,” and who have the creative flare and interest to come up with cool images to become part of an online bulletin board.
If you’re still not sure what it is, imagine your local café’s bulletin board by the front door, full of tacked business cards, fliers, and announcements. Now take that image, make it prettier and digital. You’ve got pixel advertising!

Is this different than using an image link?

No. It’s actually the exact same thing as image links, only they are all in one place! Instead of randomly popping up in the middle of someone’s MySpace or Facebook session, a pixel advertisement simply saves its space as part of a larger business entity. Wall Directory.com provides the business entity on a regional basis. In other words, if you are located in a small town, you want your business to represent the page for your small town, right? So, your small town has a “wall.” On this wall, all local businesses are represented by their ad through the image they have chosen. When a customer wants to know more, the image directly takes them to the company website. It works just like an image link, but it is less disruptive to an internet experience, and it is less confused as spam or pop-ups. The pixel advertising is located in one spot, part of a reputable directory of national businesses.

What are the average costs for business advertising?

The interesting thing about advertising is that every business needs it. It is an essential part of any business plan and all successful businesses credit their creative marketing. Advertising, however, can be severely expensive, and sometimes, small businesses or start-ups struggle to begin and maintain quality advertising to allure new clients.
The following chart gives a rough idea of advertising medium and costs:

Newspaper Advertising

About $1200 for 2” x 2” ad, and easily over 5K for color printing ads in large papers

Can’t make changes, typically run for a short time, and are too small

Television Advertising

Easily over 150K for 30 seconds!

Great exposure – but what start-ups can afford that?

Radio Advertising

Usually around $100 for a week

Your customers have to be listening at the time of ad or they’ll miss it

Online banners

Vary from a few dollars to several hundred

Traffic is only generated when the customer wants to click on your business

Pixel advertising (on Wall Directory.com)

$10 per year

Quality leads with actual business interest in your products and services

 

What kind of pixel ad should I create?

Every business is different. You have to find your style and appropriate logos to upload. This is your business, and you control the image you want to have on the internet. Consider that you will be part of a wall. Make your logo standout with color and words. Stay away from making your ad too cluttered. Aim for curiosity. Remember, your business will be a part of a national listing. Your information is already fully available to be read, but your ad is a huge part of who you are as a business. It is the first impression.


Why is there a minimum size on the pixel ad I can buy from Wall Directory.com?
The best way to understand pixel advertising sizes is with the following question: Do you want your entire ad to be one pixel? The best exposure is to create an ad that is legible and attractive. 100 pixels is sufficient space, both large and small. Good advertising says enough to attract and not enough to give all the information away.  A 10x10 pixel ad spot is ideal for all of your business needs. Of course, you can always get a larger advertisement, too!

What else can I read to learn more about pixel advertising? The following links give some general information about pixel advertising. We trust that you’ll find these sites reliable sources of information:  
http://en.wikipedia.org/wiki/Pixel_advertising
http://www.buzzle.com/articles/modern-advertising-methods.html
 
 
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